I live for full-circle moments, and I’m happy to share this milestone that Ashley Nell Tipton is embarking on with her new line for Boutique+™. This is a first ever private brand JCPenney has designed for full-figured women. I truly expect that Boutique+™ will change the face of fashion.
I am proud to say I have been following the story of Ashley Nell Tipton since she launched her career. To witness her go from her parent’s garage to Fashion Week truly shows that anything is possible and nothing is off limits when it comes to accepting who you are, loving you for you, and going after your dreams. Ashley is on a mission to ensure full-figured women play an equal role in fashion, without being defined by size or rules.
“I’m so excited to be working with JCPenney, bringing clothes that other companies are scared of bringing. We’re just taking risks; but, I feel like we can do everything.” – Ashley Nell Tipton
The truth is, plus size women can be fashionable. We don’t have to run to the boring black clothes in the store, or be afraid to try new things. Prints are our friends, and so are textures, and different silhouettes. Ashley Nell Tipton for Boutique+™ will prove just that with her new line. I can’t wait until I get my hands on a few of Ashley’s designs!
*This post sponsored and is in collaboration with JCPenney.